ROAS Optimization

I optimize every 6 hours
while you sleep

Every 6 hours, your campaigns get better. Waste gets cut, winners get more budget, and spend shifts to wherever it’s performing hardest — automatically, without your team having to check.

6hr always improving3 core decisions0 manual reviews needed

Three decisions. Made faster than any team can make them.

Every 6 hours, your campaigns are reviewed and acted on — backed by what your data actually shows, not guesswork.

  • Kill — Campaigns bleeding budget without results get paused. Your team doesn’t have to catch them first.
  • Scale — What’s working gets more budget immediately. Winners don’t wait for your next review.
  • Shift — Budget moves to wherever it performs best across platforms. One strategy, always optimised.
Optimization Engine — 06:00 cycle
Kill
Broad match group
ROAS 0.8x over 72h · below threshold
−$80/day
Scale
VP / Director ad group
ROAS 4.7x · 3-day sustained
+$80/day
Shift
Google → LinkedIn
CPA 48% lower on LinkedIn
$60/day moved
Scale
Growth Operator group
ROAS 3.9x · above 3.5x target
+$50/day
4.7x avg ROAS−$0.40 CPA+23% efficiency

You decide how autonomous I am.

Choose how much YEpsilon acts on its own. Change modes any time — no downtime, no consequences. Your risk tolerance sets the dial.

  • Conservative — Recommendations only. You review every action before it executes.
  • Balanced — Low-risk actions auto-approved. High-impact changes flagged for your review.
  • Aggressive — Near-full autonomy. Only large-delta or irreversible actions require sign-off.
  • Monitor Only — Analysis and reporting only. No changes made to any account.
Optimization Mode
Conservative
Recommend only — no auto actions
Balanced
Auto low-risk, flag high-impact
Aggressive
Auto-approve most actions
Monitor Only
Analysis only — no actions
Current mode: Balanced · Last cycle: 3 auto-approved, 1 flagged for review

Three safety layers that never sleep.

Before every optimization cycle, the engine runs a pre-flight health check. If anything looks wrong, the cycle aborts immediately and you're notified.

  • Anomaly Detector — Scans for data spikes, broken tracking, or unusual cost patterns before any changes execute.
  • Spend Safety Monitor — Daily cap enforcement across every account. Never overspend, never go dark unexpectedly.
  • Audit Log — Every check, every decision, every cycle timestamped and immutable. Full accountability, always.
Pre-flight Check · 06:00
Data quality check
14,203 impressions validated · no gaps detected
Anomaly scan
No irregularities detected
Spend cap check
$142 of $200 daily limit used · 29% headroom
Starting optimization cycle…
Last 24h: 4 cycles completed · 0 anomalies detected

Every action, logged and explained.

A permanent record for every decision — what happened, why it happened, and what changed. No black box. Complete accountability.

  • Every action logged — whether it’s a budget change, a campaign pause, a creative swap, or a new audience detected.
  • Each entry shows what triggered the decision, what changed, and the outcome. Your team always knows why.
  • Export the full log at any time. Bring it to any agency review or board meeting.
Audit Log
TimeActionDescriptionDelta
06:00KillBroad match — ROAS 0.8x / 72h−$80/day
06:01ScaleVP / Director — ROAS 4.7x+$80/day
06:02ShiftGoogle → LinkedIn · CPA −48%$60/day
12:00ScaleGrowth Operator — ROAS 3.9x+$50/day
18:00CreativeDay 14 A/B · Variant A winner

ROAS compounds. Your workload doesn't.

Set thresholds once.
The engine runs.

No manual bid adjustments. No weekly audits. No agency fees for work that should be automated.

B2B ROAS optimization is broken when it's human-driven: performance drifts, budgets bleed into losing campaigns, and winners never scale fast enough. YEpsilon's AI agent runs a full 14-stage optimization cycle every six hours — killing underperformers, scaling proven winners, shifting budget between Google, LinkedIn, and Meta, and feeding performance back into your persona intelligence. An autonomous ROAS optimization engine built for B2B SaaS and demand gen teams who need paid media that compounds, not maintains.